Brand Spirit

Cheng Kuang's Brand Spirit

The Chinese characters “Cheng” and '”Kuang” in the brand name originate from the values of "Honest and integrity, accumulation and prosperity". They embody the founder’s commitment to caring for public health and also present Cheng Kuang's unwavering dedication to producing high-quality products and exceptional customer service. We develop products that benefit the public with an honest and trustworthy approach, building a solid reputation by good quality products, hence it is aptly named “Cheng Kuang”.

In the memories of the older generation in Taiwan, the saying " In deeds and demeanor, aim for right, soothe your back pain with Cheng Kuang's might” is catchy and well-known. For decades, Cheng Kuang has adhered to the concept of conscientious pharmaceuticals manufacturing, diligently delving into the wisdom of traditional Chinese medicine which has a history of thousands of years and improving the existing formulas. Like the tiger deity featured in the logo, Cheng Kuang safeguards public health all the time.

Official Certification and Expert Recommendation

Driven by a spirit of heritage and innovation, Cheng Kuang meticulously selects natural herbs and maintains a professional R&D team and a state-of-the-art research laboratory. We also introduce the emulsification and high-tech testing instruments and ensure a streamlined process from R&D, experimentation, testing, production, quality control to packaging. All products are manufactured at the Cheng Kuang GMP pharmaceutical factory in Taiwan, undergoing strict quality control throughout, complying with pharmaceutical regulations and maintaining high quality. Cheng Kuang's products have gained recognition from the National Association of Traditional Rehabilitative and Manipulative Therapist of Taiwan. These spray, patch and topical pain relief products not only enjoy high brand recognition in Taiwan but also hold a good reputation overseas.

Cheng Kuang's Philanthropic Efforts

As part of its commitment to social responsibility, Cheng Kuang has established a platform for charitable endeavors. Since 2009, during the annual cultural event of the Dajia Matsu Pilgrimage, we donate products annually and encourages various organizations to participate in charity sales. The proceeds from these sales are fully donated to local underprivileged groups. All employees of the company actively participated in the event, we also provide free consultations by professional rehabilitative and manipulative therapists and performances by local middle and primary school groups, entertaining the pilgrims.  Throughout the past half-century, Cheng Kuang has evolved its health philosophy while maintaining unwavering commitment to excellent quality. We will continue to extend the legend and withstand the test of time in the future.

Throughout the past half-century, Cheng Kuang has evolved its health philosophy while maintaining unwavering commitment to excellent quality. We will continue to extend the legend and withstand the test of time in the future.