Taichung Taiwan Avenue Road Run
The "Taiwan Boulevard BRT Road Race," sponsored by Cheng Kuang Pharmaceuticals, was held at the Taichung City Hall Plaza on the 27th. This year, participating runners had the opportunity to receive supplies such as medical sprays and Cheng Kuang's home care products to meet their work and exercise needs.
Due to the good reputation of the Taiwan Boulevard Marathon over the years, the number of participants in this year's event broke records, with a total of 15,000 people registered to participate. Taichung Mayor Hu Chih-chiang fired the starting gun. One of the highlights of this year's event was that participants could experience riding the Bus Rapid Transit (BRT) system, marking the unveiling of the bus transportation network after the merger of Taichung County and City.
Cheng Kuang Pharmaceuticals sponsored products to enhance the quality of runners' exercise experience and also held a "Fill out a Survey, Get a Small Gift" activity at the venue. The response on-site was enthusiastic, and the survey results reflected the public's demand for products related to pain relief, serving as a reference for the company's internal product development.
Taichung Mayor Hu Zhiqiang fired a gun and started running. Photo: Lee Myung-hun
Photo: Lee Myung-hun